Whether you send press releases or not, you more than likely read them every day. They have been, and continue to be a key news source, and are one of the most cost-effective ways to reach a mass audience.As a publisher, we receive 100’s each and every week, without fail and it takes an incredi Read More
I have been working in the industry since 2005 and to this day it still amazes me how many client websites I visit that do not offer any form of newsletter signup, it’s crazy, especially when it's so easy to set it up!
Email marketing is something that every company should be doing, and y Read More
As marketers we are told every day, content is king when it comes to generating website traffic, no questions asked. However there is a very close second when it comes to what website-owners should focus on next and it is sadly often over-looked.Having recently re-launched our website, and ever-k Read More
In May 2018 one of the biggest data protection laws to ever hit Europe will be introduced, outlawing the ability to keep personal data of any kind without consent and without evidence of consent.It’s predicted that on average firms will lose around 75% of their data after the 25th May cut off date Read More
It’s no secret that the trade magazine industry is going through challenging times, there are now an influx of other marketing channels through which marketers can spend their precious budgets, and each new service promises to be the best thing since the yellow pages.
In Read More