Jo Kirkbride is the Actuators & Positioners Product Specialist for the UK & Ireland at ABB Measurement & Analytics. With nearly three decades at ABB, having joined in 1995 (originally with Fischer & Porter Ltd), Jo has experience in contracts management, product specialisation, and product management. She holds qualifications in Electrical & Electronic Engineering (ONC/HNC/Diploma) and has previously worked as a Commissioning Engineer at Davy McKay and Babcock Energy. Jo is the key specialist for Actuators & Positioners, responsible for providing technical, application, sales, and service support across the region.