Expert tells manufacturing businesses that “green” is a competitive advantage

Phil Black - PII Editor 09/09/2009

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All manufacturing businesses should focus a significant amount of management time “going green” – as it will give them a competitive advantage.

That’s the advice from green expert Simon de Grey at leading environmental and health & safety training company Pivotal Performance.

He was reacting to new research by the Environment Agency which revealed UK businesses are losing interest in reducing the impact of their business on the environment.

Only one in five are planning to invest in making their business more environmentally friendly in the next 12 months.

Expert Simon said: “That’s just crazy. A properly planned and executed environmental management programme will benefit virtually any business in a number of ways.

“It’s got very little to do with being seen to do the right thing, and has a lot to do with improving the bottom line.

“Businesses that make a significant commitment to going green tend to see costs drop as they review working practices and cut back on packaging and waste.

“Secondly, they gain a powerful marketing tool that competitors cannot quickly copy. There is a lot of attention on protecting the environment at the moment, and if you can make a significant difference with your business, it’s a great PR opportunity.”

Simon added: “There is an additional benefit among your staff. As people become more and more green aware, they prefer to work for an employer that shares their green beliefs.”

The Environmental Agency research found that only seven per cent of businesses think they have a negative effect on their environment – where actually nearly half do.

And while more than half of the UK’s SMEs have an environmental policy, many tend to overestimate the effectiveness of their efforts.

Simon de Grey is a highly qualified environmental consultant, and a professional member of the Institute of Environmental Management & Assessment.

Pivotal Performance is one of the UK’s leading environmental and health & safety training companies.

It has a unique way of training people called PPTplus, which teaches delegates how to win commitment from others, not just compliance.