The Rig. Redefines Adventure Tourism At Itb Berlin
As part of the Saudi Tourism Authority’s Saudi Pavilion
Berlin, Germany, 05 March 2024: In an exciting first, THE RIG., Saudi Arabia's ambitious vision for a world-first adventure tourism destination, steps into the global arena at ITB Berlin. Hosted under the Saudi Tourism Authority (STA) within the Saudi Pavilion, THE RIG.'s participation signifies an important step toward global engagement, reflecting the Kingdom's innovative spirit and commitment to redefining the global tourism landscape.
Located 40 kilometers from the Arabian Gulf coastline, THE RIG. is set to transform the Arabian Gulf into a hub of thrill, leisure, and cultural immersion. Developed by the Oil Park Development Company (OPDC), a closed joint stock company wholly owned by the Public Investment Fund (PIF) of Saudi Arabia, THE RIG. is more than just a destination; it’s a one-of-a-kind experience that takes you to the heart of adventure.
THE RIG. will feature three hotels, 11 restaurants, over 70 attractions, a 6,000-person multi-purpose arena, an amusement park, a splash park, and more. Whether you are an extreme sports enthusiast or someone seeking a more relaxed experience, THE RIG. will cater to visitors of all ages and adventure levels.
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“Participating in ITB Berlin is an important moment for THE RIG., as we introduce our project on a global platform, drawing inspiration from the Kingdom’s Vision 2030 and its initiatives to develop the tourism sector,” says Raed Bakhrji, CEO of THE RIG. “We're not just sharing a new destination; we're inviting the world to be part of an extraordinary journey that pushes the boundaries of adventure tourism. We're here to spark curiosity, forge partnerships, and set a new benchmark in the industry.”
ITB Berlin, the world's leading travel trade show, provides a unique opportunity to learn about different countries and regions all over the globe in one place. Celebrated for fostering industry knowledge and setting tourism trends, it remains the epicenter for tourism professionals worldwide, attracting over 10,000 exhibitors from over 180 countries each year.
For further details on THE RIG. and its offerings, please visit https://therig.sa/
